Context

Dole had a waste problem: pineapple leaves, and Ananas Anam had a solution: Piñatex, a sustainable leather alternative made from discarded pineapple leaves. The two companies formed a partnership, and now pineapple leaves from Dole farms are used to create Piñatex. 

Solution

We launched this partnership with an informative film that showcased all the possibilities of Piñatex, and how this partnership addressed Dole’s promise to reduce waste and their carbon footprint.